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Fine Art

The Fine Art of Negotiation

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By William Wallace
When Michelangelo completed the Doni Tondo, he sent the painting to the patron, Agnolo Doni, asking for payment of 70 ducats. Doni, who was cautious with his money, gave the messenger just 40 ducats. The artist was incensed. Because of Doni’s tightfistedness, Michelangelo demanded double the price, which meant that [...]

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